Austin Powder, specialized in industrial explosives and blasting services for sectors such as mining, oil and gas, seeks to consolidate its regional presence with a communication strategy that values its commitment to innovation, safety, the customer, and organizational culture.
The Humo Rojo team will address everything from brand identity to the implementation of multiplatform creative solutions that connect with their key audiences.
Guille Bagnato, Executive Creative Director of the agency, added: “It’s a nice challenge to start this journey with Austin Powder, a company that shares with us the same passion for doing. We are going to contribute our creative and strategic work to continue strengthening at a regional level what they are already doing”.
From Austin Powder, Mariana Faccio, Regional Manager of Institutional Relations and LATAM Communications, highlighted: “We found in Humo Rojo a team that understands the business, that listens and challenges from a strategic and creative perspective. Together, we want to build communication that consolidates our leadership in the region, always keeping our values, our customers, and our people at the center”.
With this new agreement, Humo Rojo continues to expand its regional portfolio, adding key industries to its brand ecosystem.
The complete note at TotalMedios.com
